Due to the extreme heat in Thailand, consumers have become more health-conscious—especially in terms of drinking plain water, which has become a primary method for cooling down and taking care of their bodies. A survey found that 70% of Thais try to drink enough water daily, reflecting growing awareness of the role water plays in maintaining the body’s balance.

Interest in drinking water has risen significantly during the summer, both in everyday life and in discussions on social media. Plain water is viewed as a basic, accessible, healthy, and unprocessed beverage. More people are choosing water over sugary or flavored drinks to avoid negative health effects, particularly among older adults who are focused on reducing sugar intake.

This trend highlights that Thais are beginning to care more about their health through simple habits like regularly drinking water. Beyond quenching thirst, staying hydrated also helps the body cope better with rising temperatures.

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